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The voices of radio bring a station’s call letters to life, hooking listeners and drawing
ratings for those stations that are personality-driven. DJs and program hosts spin verbal
magic, whether it’s between musical sets, as part of a morning or afternoon drive team or
as hosts of programs designed to inform, provoke, entertain or enlighten the listening
audience.

They embody the heart and soul of a radio station and are assigned to different day
parts, depending on how the station is formatted.

An on-air job as a DJ or program host is a dream come true for many intent on becoming
the next Howard Stern or Larry King of radio. The road to stardom today is more
challenging than ever, due to revolutions in technology and consolidation among radio
stations.